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About Us

Dear BEselfulers,



Welcome to the realm of being selful, your number one source for all things self-care. We are happy to learn about your interest in our story and your desire in becoming a part of the BEselful community. 


 BEselful  is a selfcare E-commerce platform dedicated to providing you the most authentic selection of self-care practices and thoughtful manufacturing of products with a focus on gender neutrality, mental health, and self-love.


       Founded in 2021 by Razan Kataya, BEselful has come a long way from its beginnings as a small business. When Razan first started out, her passion for practicing self-care through the use of specific products stemmed from her own battle with chronic pain, which drove her to shed the light on the importance of taking care of oneself. 


 BEselful aims to become a safe space that promotes self-love and serves as a gentle reminder that self-care practices are crucial amidst busy and hectic lifestyles.


We now serve BEselfulers all over the world, and are thrilled that we're able to help the community strive for a sustainable lifestyle that prioritizes self-care and well being. We hope you enjoy our products as much as we enjoy offering them to you. We're working to turn our passion for self-care into a leading movement with a like minded community that focuses on self-compassion without disregarding others.